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Curb Appeal: What It Really Is, and Why It Matters

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Curb Appeal: What It Really Is, and Why It Matters

Curb Appeal: What It Really Is, and Why It Matters

A great-looking yard and exterior help attract potential buyers, but todays sellers need to take it a step further.

Lets face it, first impressions matter. We care about how we dress for a job interview, and we spent extra time in front of the mirror before that first date. When it comes to selling a home, first impressions matter, too.

The term curb appeal derives from real estate sales and home design. For years, buyers have formed their first impressions of homes while standing in the street or sitting inside the car, just beyond the curb. Before the advent of text messaging and smartphones, a buyer would get a phone call or fax from their agent about a new listing. The initial drive-by would determine whether or not they would go for an actual showing.

To get that buyer in the door, the seller spent hours, even days, seeding new grass and planting flowers, painting their front door, mulching, weeding and cleaning up the yard. If the home didnt appeal from the curb, buyers moved on to the next house. Curb appeal was always the single most important piece of the home sale puzzle.

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